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Cookie Policy

Last updated: January 28, 2025

1. Introduction

This Cookie Policy explains how Serene River Migration Consulting ("we," "our," or "us") uses cookies and similar tracking technologies on our website serene-river.com. This policy should be read in conjunction with our Privacy Policy.

By using our website, you consent to the use of cookies in accordance with this policy. You can manage your cookie preferences through the settings described below.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.

2.1 Types of Cookies

  • Session Cookies: Temporary cookies that expire when you close your browser
  • Persistent Cookies: Cookies that remain on your device for a specified period
  • First-Party Cookies: Cookies set by our website directly
  • Third-Party Cookies: Cookies set by external services we use

3. How We Use Cookies

We use cookies for several purposes to improve your experience on our website:

3.1 Essential Cookies

These cookies are necessary for the website to function properly. They cannot be disabled without affecting the website's functionality.

  • Purpose: Enable basic website functions
  • Examples: Session management, security features, form submissions
  • Legal Basis: Legitimate interest for website operation
  • Duration: Session or up to 1 year

3.2 Functional Cookies

These cookies enhance your experience by remembering your preferences and settings.

  • Purpose: Remember your preferences and improve user experience
  • Examples: Language preferences, accessibility settings, cookie consent choices
  • Legal Basis: Consent
  • Duration: Up to 1 year

3.3 Analytics Cookies

These cookies help us understand how visitors use our website so we can improve it.

  • Purpose: Analyze website usage and performance
  • Examples: Google Analytics, page views, bounce rate, traffic sources
  • Legal Basis: Consent
  • Duration: Up to 2 years

3.4 Marketing Cookies

These cookies track your browsing habits to deliver relevant advertisements.

  • Purpose: Deliver targeted advertising and measure campaign effectiveness
  • Examples: Google Ads, Facebook Pixel, retargeting pixels
  • Legal Basis: Consent
  • Duration: Up to 2 years

4. Specific Cookies We Use

4.1 Our Own Cookies

Cookie Name Purpose Duration Type
sr_session Maintain user session Session Essential
sr_consent Remember cookie preferences 1 year Functional
sr_lang Remember language preference 1 year Functional
sr_form_data Preserve form data 1 hour Essential

4.2 Third-Party Cookies

Service Purpose Duration Privacy Policy
Google Analytics Website analytics Up to 2 years Google Privacy Policy
Google Ads Advertising and remarketing Up to 2 years Google Privacy Policy
Facebook Pixel Social media advertising Up to 2 years Facebook Privacy Policy

5. Managing Your Cookie Preferences

5.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

  • Accept all cookies
  • Accept only necessary cookies
  • Customize your cookie preferences

5.2 Changing Your Preferences

You can change your cookie preferences at any time by:

  • Clicking the "Cookie Settings" link in our website footer
  • Using your browser settings
  • Contacting us directly
  • Using third-party opt-out tools

5.3 Browser Settings

Most browsers allow you to control cookies through their settings. You can:

  • Block all cookies
  • Block third-party cookies only
  • Delete existing cookies
  • Set preferences for specific websites
  • Receive notifications when cookies are set

Browser-Specific Instructions:

  • Chrome: Settings > Privacy and security > Cookies and other site data
  • Firefox: Settings > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Cookies and website data
  • Edge: Settings > Cookies and site permissions > Cookies and site data

6. Impact of Disabling Cookies

6.1 Essential Cookies

Disabling essential cookies may result in:

  • Website functionality issues
  • Inability to submit forms
  • Loss of session data
  • Security vulnerabilities

6.2 Non-Essential Cookies

Disabling non-essential cookies may result in:

  • Less personalized experience
  • Irrelevant advertisements
  • Need to re-enter preferences
  • Limited website analytics

7. Cookie Consent for EU/UK Visitors

For visitors from the European Union or United Kingdom, we comply with applicable data protection laws including GDPR and UK GDPR. We:

  • Obtain explicit consent for non-essential cookies
  • Provide clear information about cookie purposes
  • Allow you to withdraw consent at any time
  • Maintain records of your consent choices
  • Respect your privacy rights

8. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal data from children under 16 through cookies. If you are a parent or guardian and believe your child has provided us with personal data, please contact us.

9. Security

We implement appropriate security measures to protect the information collected through cookies:

  • Encryption of sensitive cookie data
  • Secure transmission protocols
  • Regular security audits
  • Access controls and monitoring
  • Secure storage systems

10. International Transfers

Some of our third-party service providers may process cookie data outside of Singapore. When this occurs, we ensure:

  • Adequate protection measures are in place
  • Compliance with applicable data protection laws
  • Contractual safeguards with service providers
  • Your privacy rights are maintained

11. Updates to This Policy

We may update this Cookie Policy from time to time to reflect:

  • Changes in our cookie usage
  • New legal requirements
  • Improvements to our services
  • Feedback from users

When we make significant changes, we will:

  • Update the "Last updated" date
  • Notify you through our website
  • Request new consent if required
  • Provide reasonable notice of changes

12. Contact Us

If you have questions about this Cookie Policy or our use of cookies, please contact us:

Serene River Migration Consulting

Address: 3 Changi South Street 2, Singapore

Phone: +6565088686

Email: [email protected]

Website: serene-river.com

13. Cookie Settings

Manage your cookie preferences:

Click the button above to review and update your cookie consent settings.

This Cookie Policy is effective as of the last updated date above and will remain in effect until superseded by a new version.

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📞 +6565088686

📍 3 Changi South Street 2
Singapore

✉️ [email protected]

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